Effective date: 19th August 2026

Intuitive Business Pty Ltd (Intuitive Business, we, us or our) respects your privacy and is committed to handling personal information responsibly.

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This Privacy Policy explains how we collect, hold, use and disclose personal information when you visit www.intuitivebusiness.co (Website), contact us, subscribe to our communications or engage with our business.

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We handle personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles where they apply to us. Additional rights may apply depending on where you live.

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1. What is personal information?

Personal information is information or an opinion about an identified individual, or an individual who is reasonably identifiable. It may be true or untrue and may be recorded in any form.

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Some personal information is considered sensitive information under Australian law, such as information about a person's health, racial or ethnic origin, political opinions, religious beliefs, sexual orientation or professional memberships. We do not generally seek to collect sensitive information through the Website. If it is reasonably necessary for our activities, we will collect it only where permitted by law.

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2. Personal information we collect

The personal information we collect depends on how you interact with us and may include:

• identity and contact information, such as your name, email address, telephone number, job title, organisation, country and mailing address;

• enquiry and relationship information, such as messages, project details, business needs, meeting notes, preferences, feedback and correspondence;

• service and transaction information, such as proposals, agreements, invoices, payment status and records relating to services we provide;

• marketing information, such as newsletter subscriptions, communication preferences and engagement with emails or campaigns;

• Website and technical information, such as your IP address, browser and device type, operating system, approximate location, referring page, pages viewed, time spent on the Website and cookie or similar identifiers;

• event or resource information, such as registrations, attendance, survey responses or downloads; and

• any other information you choose to provide to us.

Please do not provide sensitive personal information through a general Website enquiry form unless it is necessary and we have asked you to provide it.

 

 

3. How we collect personal information

We may collect personal information:

• directly from you when you complete a form, contact us, subscribe, book a meeting, attend an event, complete a survey, download a resource or engage our services;

• during calls, meetings and other communications with you;

• automatically when you use the Website, through cookies, pixels and similar technologies;

• from your organisation, colleagues, authorised representatives or professional advisers;

• through referrals, publicly available professional profiles, directories and business records; and

• from service providers that support our Website, communications, analytics, advertising, scheduling, customer relationship management, payment or business operations.

Where lawful and practical, you may interact with us anonymously or by using a pseudonym. However, if you do not provide information we reasonably need, we may be unable to respond to an enquiry, provide requested information, enter into an agreement or deliver services.

 

 

4. Why we collect and use personal information

We may collect, hold and use personal information to:

• operate, maintain, secure and improve the Website;

• respond to enquiries and communicate with you;

• assess whether our services may be suitable for you or your organisation;

• prepare proposals, enter into agreements and provide services;

• manage client and supplier relationships;

• process payments, maintain business records and meet accounting or taxation requirements;

• provide resources, newsletters, updates, invitations and other marketing communications;

• understand Website use and measure the performance of content and campaigns;

• personalise Website content or communications where appropriate;

• detect, investigate and prevent misuse, fraud, security incidents or unlawful activity;

• manage complaints and disputes;

• protect our legal rights and the rights, safety and property of others; and

• comply with applicable laws, regulatory requirements and lawful requests.

We may also use information for another purpose where you have consented or where the use is otherwise permitted or required by law.

 

 

5. Direct marketing

We may send you information about Intuitive Business, our services, resources or events where you have consented or where otherwise permitted by law.

You can opt out at any time by selecting the unsubscribe link in a marketing email or contacting us using the details below. We will not charge you for opting out. We may still send non-marketing communications that are necessary for an existing enquiry, engagement or transaction.

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Where we use tracking technologies for targeted advertising, we will provide any notice, choice or consent mechanism required by applicable law.

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6. Cookies and analytics

The Website may use cookies, pixels and similar technologies. These technologies may help us:

• operate essential Website functions and maintain security;

• remember preferences;

• understand how visitors use the Website;

• measure Website and campaign performance; and

• deliver or measure relevant advertising, where enabled.

Some technologies are set by third-party providers. Depending on the tools enabled on the Website, these providers may include:

• Google Analytics

• Google Ads

• Meta Pixel

• LinkedIn Insight Tag

These providers may collect information directly from your browser and process it under their own privacy policies.

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Where required, non-essential cookies will be used only after you make a choice through the Website's cookie banner or preference centre. You can also control cookies through your browser settings, although disabling some cookies may affect Website functionality.

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Cookie practices and technologies change. We review the tools used on the Website and will update this Policy or a separate Cookie Notice when necessary.

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7. When we disclose personal information

We may disclose personal information where reasonably necessary for the purposes described in this Policy, including to:

• employees, contractors and professional advisers who need the information to perform their roles;

• Website hosting, cloud storage, email, analytics, advertising, scheduling, customer relationship management, document management, payment, accounting, security and IT providers;

• business partners or subcontractors involved in providing an agreed service, where appropriate;

• a purchaser, adviser or other relevant party in connection with a proposed or completed merger, restructure, financing or sale of all or part of our business;

• regulators, courts, law enforcement agencies or other parties where required or authorised by law; and

• other parties with your consent or at your direction.

We do not sell personal information.

 

When we use service providers, we take reasonable steps appropriate to the circumstances to require them to handle personal information securely and only for authorised purposes.

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8. Overseas disclosure and storage

Some of our service providers may store or process personal information outside Australia. The countries involved depend on the providers we use and may include:

• United States

• United Kingdrom

• European Union Member States

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Where required by Australian privacy law, we take reasonable steps before disclosing personal information overseas to help ensure that the recipient handles it consistently with the Australian Privacy Principles, unless an exception applies.

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Information transmitted or stored overseas may also be subject to the laws of the relevant country.

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9. How we protect personal information

We take reasonable technical and organisational measures to protect personal information from misuse, interference, loss and unauthorised access, modification or disclosure. These measures may include access controls, authentication, secure cloud services, staff and contractor confidentiality obligations, software updates and appropriate backup practices.

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No method of electronic transmission or storage is completely secure. While we take reasonable steps to protect information, we cannot guarantee absolute security.

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If a data breach occurs, we will assess and respond to it in accordance with applicable law. Where the Notifiable Data Breaches scheme applies, we will notify affected individuals and the Office of the Australian Information Commissioner when required.

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10. How long we keep personal information

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, our legitimate business and record-keeping needs, or to comply with legal, accounting, taxation, insurance or dispute-resolution requirements.

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Retention periods vary according to the type of information and the circumstances. When personal information is no longer required, we take reasonable steps to delete, destroy or de-identify it, unless we are required or authorised by law to retain it.

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11. Access and correction

You may request access to the personal information we hold about you or ask us to correct information that is inaccurate, out of date, incomplete, irrelevant or misleading.

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To make a request, contact us using the details below and provide enough information for us to identify the relevant records. We may need to verify your identity before responding.

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We will respond within a reasonable period. We will not charge you for making a request, but where permitted by law we may charge a reasonable cost for providing access. In some circumstances, the law allows us to refuse access or correction. If we refuse a request, we will generally explain why and tell you about available complaint options, unless it would be unlawful or unreasonable to do so.

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12. Privacy complaints

If you believe we have not handled your personal information properly, please contact us using the details below and describe your concern.

We will acknowledge and investigate your complaint and aim to respond within 30 days. If we need more time, we will let you know.

If you are not satisfied with our response, you may be entitled to contact the Office of the Australian Information Commissioner:

• Website: www.oaic.gov.au

• Telephone: 1300 363 992

If you are located outside Australia, you may also have the right to complain to your local data protection authority.

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13. Additional rights for individuals in the EEA and United Kingdom

This section applies only where the European Union General Data Protection Regulation (EU GDPR) or United Kingdom General Data Protection Regulation (UK GDPR) applies to our handling of your personal data.

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For these laws, Intuitive Business Pty Ltd is generally the controller of personal data described in this Policy.

Depending on the circumstances, we may process personal data because:

• it is necessary to take steps at your request before entering into a contract or to perform a contract with you;

• it is necessary for our legitimate interests, such as operating and improving our business, responding to enquiries, maintaining security and communicating about relevant services, where those interests are not overridden by your rights;

• you have given consent, which you may withdraw at any time; or

• processing is necessary to comply with a legal obligation.

 

Subject to applicable conditions and exceptions, you may have rights to request access, correction, deletion, restriction or portability of your personal data, to object to certain processing and to withdraw consent. You may also object at any time to processing for direct marketing.

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To exercise a right, contact us using the details below. We may need to verify your identity. You also have the right to lodge a complaint with the data protection authority where you live or work.

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Personal data may be transferred outside the EEA or United Kingdom. Where required, we use an approved transfer mechanism or rely on another lawful basis for the transfer.

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14. Third-party websites

The Website may link to websites or services operated by third parties. We are not responsible for their privacy or security practices. We encourage you to read the privacy policy of each third-party service you use.

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15. Children's privacy

The Website and our services are intended for business and professional audiences and are not directed to children. We do not knowingly collect personal information from children through the Website. If you believe a child has provided personal information to us, please contact us so we can take appropriate action.

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16. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, technology or legal obligations. The current version will be posted on the Website with its effective date.

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If a change is material, we will take reasonable steps to provide additional notice where appropriate.

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17. Contact us

For privacy questions, access or correction requests, or complaints, contact:

Intuitive Business Pty Ltd
Email: info@intuitivebusiness.co